Etihad Airways free essay sample

http://search. proquest. com. ezproxy. uow. edu. au/docview/194868946 Electronic resources access log-in | University of Wollongong Library. 2013. Electronic resources access log-in | University of Wollongong Library. [ONLINE] Available at: http://search. proquest. com. ezproxy. uow. edu. au/docview/194868946. [Accessed 28 October 2013]. The focal purpose of this article is to see how and airline has grown so fast, as well as look into the dfferent services they may offer to increase business. Eithad Airways is one of the fastest growing airlines in the world today. Through superiour manangement as well as large investments made by the government of Abu Dhabi. Etihad Airlines is the national airline of the U. A. E. Abu Dhabi plans to invest $136 billion over the next 9 years. The research methodolgies used in this article is both qualitative as well as quanitative, as it provides us with both types of information. The main finding in this article is that Etihad Airways plans to pursue a new expansion plan this summer, which is to increase business by 18%. It plans to offer customers around 258 services a week. Etihad will try to switch flight timings to offer easier connections to travellers. Existing routes will also see a rise in the frequency of flights. Both the CEO and Chairman of Etihad Airways commented that this is an exciting time for the company. FOCUS ON: Tussle for cash-lucrative routes http://search. proquest. com. ezproxy. uow. edu. au/docview/215675836 Electronic resources access log-in | University of Wollongong Library. 2013. Electronic resources access log-in | University of Wollongong Library. [ONLINE] Available at: http://search. proquest. com. ezproxy. uow. edu. au/docview/215675836. [Accessed 28 October 2013]. The focal purpose of this article is to understand what positions other airlines have in the market and then compare that to Etihad Airways, and see if it poses a serious threat to its main competitors, Emirates Airlines and Qatar Airways. Etihad Airways, started expanding into markets they knew well first, in order to create a brand image amongst travellers in those markets. Etihad Airways has succeeded as it aims to satisfy its customers on the road to becoming the biggest and most profitable airline in the world. The research methodolgy used is qualitative due to the statistics provided. The main finding of this article is that Emirates Airline and Qatar Airways have a strong hold and position especially in the Middle East and North Africa region, Etihad Airways sudden growth and success poses a serious threat to their position in the mark. Other competitors in the region and around the world are also compared to Etihad Airways, showing their growth as an airline. Etihad Airways to launch Japan flights http://search. proquest. com. ezproxy. uow. edu. au/docview/469036331 Electronic resources access log-in | University of Wollongong Library. 2013. Electronic resources access log-in | University of Wollongong Library. [ONLINE] Available at: http://search. proquest. com. ezproxy. uow. edu. au/docview/469036331. [Accessed 28 October 2013]. The focal purpose of this article is to show how Etihad Airways is trying to cover and enter as many markets as it can. With the addition of Japan as a market, Etihad now flies to 60 destinations. Etihad Airways has rapid expansion plans in mind, and with the increase in flight frequency, it is determined to make a profit and compete with Emirates Airline and Qatar Airways for a higher market share and if possible, market dominance. The research methodology is qualitative as well as quantitaive. Qualitative as it discusses the new services and alliances with Japan and its national carrier. Quantitative as is shows us the percentage of increase in flight frequency. The main finding of the article is that Etihad Airways is focusing on entering far-eastern markets. It has just expanded its operations by announcing flights to Japan. Etihad announced a code share service with Japans national carrier ANA. This will allow Etihad passengers to avail the service of connecting flights to major cities in Japan. Etihad has also made similar deals with Alitalia in Italy. UNITED ARAB EMIRATES : Eithad Airways along with Armaguard form a new company for cargo http://search. proquest. com. ezproxy. uow. edu. au/docview/866078516 Electronic resources access log-in | University of Wollongong Library. 2013. Electronic resources access log-in | University of Wollongong Library. [ONLINE] Available at: http://search. proquest. com. ezproxy. uow. edu. au/docview/866078516. [Accessed 28 October 2013]. The focal purpose of this article is to show how Etihad Airways plans to diversify within the aviation industry from passenger planes to dealing with valuable cargo. Etihad has established a new company in collaboration with Armaguard, which has become a leader in cash logisitcs, currency management as well as precious cargo markets. The research methodology is qualitative as it shows us Etihads expansion plans. The main finding of the article is that Etihad Airways has chosen to diversify into the market of precious cargo but creating a new company,ACM, in partnership with Armaguard. This is a great opportunity for them to expand their growing global air freight business. Armaguard has stated that it is excited about their expansion into the U. A. E and hope to meet its growth strategies over the next 3-5 years. Commentary Etihad Airways was established by a royal decree in 2003, to become the national airline of the United Arab Emirates. It is funded by the government of Abu Dhabi and in only 10 years of operation it has been awarded the best airline in the world three times. The primary focus would be the future of Etihad Airways as a market leader in commercial aviation. It is extremely focused on making sure that its growth strategis are customer focused and in line with their corporate objectives. It has seen rapid expansion, it has entered many markets around the world. Etihad carried out extensive market research across desired markets to make sure that their decisions are customer oriented. Growth is what every organistation wants, but controlling the pace of the growth is very important. Etihad is not only growing within, it is also diversifying into precious cargo logistics. The articles were mainly focused on Etihad Airways growth and expansion into the global market rather than insight into the company. All articles express Etihads unbelievable growth and expansion plans. Etihad also stated that to survive in this industry today, you need to put your customers needs infront as they will eventually dictate how they operate and the company will need to find innovate ways to satisfy their needs. If one wants to research more, they can search for various articles on the website as well as www. etihadairways. com. Appendix 1 Etihad Airways, the worlds fastest growing airline, is to increase its flying program this summer by 18 % Through its expansion plans, the national airline of the United Arab Emirates plans to launch several new routes. As of March 2007, non-stop flights will be taking off to Sydney Australia from the carriers Abu Dhabi base, and in August, 2007, Etihad Airways will also be launching direct flights to the Irish capital Dublin In September the airline carrier will also launch new flights to Milans Malpensa airport, and these are only a few of airlines expansion plans. Bringing its capacity up to a total of 258 services a week this summer, Etihad Airways will be launching 40 additional weekly flights from Abu Dhabi to the Indian Sub Continent, 6 extra flights to the GCC and Middle East regions, 15 extra flights to Europe, and 8 extra flights to the Far East and Africa. To accommodate to this increase in activity, Etihad airways will be adding 4 new three class Airbus A330 jets, 2 new three class Airbus A340-600 aircraft, and 6 new wide bodied long haul jets to its existing fleet. Commenting on these new plans, Sheikh Ahmed Bin Saif Al Nayhan, Chairman of Etihad Airways said: These are exciting times for both Etihad and Abu Dhabi. No long haul airline has grown as quickly from conception as we have . The airline has made great strides in just over three years, and were not going to stop here. We have more aircraft deliveries later this year and were actively pursuing opportunities in the winter from Abu Dhabi to the Middle East, Europe and Asia From his end, Mr. James Hogan, Chief Executive of Etihad Airlines added: Running a successful airline isnt just about buying planes and flying to new cities. This is why the board of directors at Etihad Airlines has now endorsed the companys development plan for the next three years. Our enhanced summer flight program shows our commitment to developing our business operations on commercial principles. Weve switched flight timings to offer better connections at Abu Dhabi for our customers and we introduced extra frequencies on existing routes. With these pans we are striving to make, Etihad Airways more attractive to the flying public and more viable as a business Appendix 2 BUOYED BY ITS NEW parent company, Virgin Nigeria has already joined in the Lagos-London fray. Nigerian Airways announced recently that it would operate three weekday flights between Lagos and London while awaiting slot allocations for other cash-spinning European routes. Virgin Nigeria CE Simon Harford says further fleet acquisitions to complement the airlines short-haul operations in Africa are also in the pipeline. The grounding of Air Afrique an airline born from the partnership between Francophone countries, spearheaded by Cote DIvoire has created a void in the West African market. Says aviation expert Linden Birns: Airlines tend to focus their growth on markets and regions they better understand. Its therefore not surprising to notice Kenya Airways and Ethiopian Airlines dominance in East Africa, Egypt Airs in north-east Africa, Royal Air Moroc in north-west Africa and SA Airways in southern Africa. Birns says there isnt an airline that can currently claim dominance in West Africa, a market that Virgin Nigeria is keen to exploit. Though Emirates and Qatar Airways have an undisputed stranglehold on the Middle East market, new kid on the block United Arab Emirates-based Eithad Airways is posing a threat to the duos regional dominance. Cathay Pacific is without a major competitor on major trans-Pacific routes and into Asia and Europe. National carrier SA Airways is largely dominant in southern Africa and keeping tabs on Virgin Nigeria while fending off fierce competition on lucrative routes to West Africa, Europe, Asia and the US from Virgin Atlantic, British Airways, Air France and KLM, among others. Appendix 3 Etihad Airways, the UAEs national airline, announced on Tuesday that a new flight service from Abu Dhabi to Nagoya, Japan would be launched immediately. The service marks the commencement of Etihads operations to Japan. Initially the airline will fly four times a week to Nagoya, via Beijing. From March 29, the service will be increased to five flights a week. On March 27, Etihad intends to expand its Japan operations with flights to Tokyo. James Hogan, chief executive officer, Eithad Airways, said: We believe the connection between Abu Dhabi and Nagoya will offer many opportunities to grow tourism, as well as foster commercial growth and benefit key industries particularly energy, environmental services and manufacturing. The move to increase the number of flights offered comes as part of Etihads assertion that it will make a profit in 2011 and compete with Dubais Emirates Airlines and Qatar Airways for market dominance. As part of this strategy, the airline has also inked deals with Italys national carrier, Alitalia on similar terms. In December 2009, the airline also took delivery of the first of five Airbus A330-300s as it expands its fleet to cope with the added destinations across the world. With the addition of Nagoya and Tokyo, Etihad now flies to 60 destinations worldwide, with eight of them located in the Far East (Beijing, Jakarta, Singapore, Manila, Bangkok and Kuala Lumpur being the others). Similar to its deal with Alitalia, Etihad will also be offering code share services with Japans national carrier, ANA from March 1. This service will offer Etihad passengers connecting flights from Nagoya and Tokyo to Chitose, Fukuoka and Osaka. ANA passengers will be able to use Abu Dhabi as a hub for Etihads worldwide network. Appendix 4 Etihad Airways and Linfox-owned Armaguard Group declared that they have establishes a new company to overhaul expensive goods around the world. The partnership will view Armaguard make a presence in Abu Dhabi under its ACM mark the name utilized as the worldwide face of Australian Armaguard fixes recognized in Abu Dhabi as ACM UAE. Armaguard has become the leading player in the Australian cash logistics, currency management and precious cargo markets and in recent time in New Zealand beneath the ACM brand. In 2003, Linfox has taken over it and has the most inclusive nation-wide coverage all over Australia and New Zealand. James Hogan Chief Executive Officer of Etihad Airways said, This new joint venture allows Etihad to enhance our growing global air freight business by leveraging the ground transport and security expertise of Armaguard to offer a new service across our global network. He said that the capability to overhaul precious cargo along with jewellery, precious stones, gold, and artworks is an important next step for our cargo business especially given Abu Dhabi s rising reputation as a capital for arts and culture, with world recognized companies like the Louvre and the Guggenheim in the pipeline. Hogan said, Clearly Etihad is building a significant presence in Australia, with several strong partnerships including our game-changing alliance with the Virgin Blue Group and bases established across the country. Armaguard Managing Director Keith Broadhouse said the company was excited about expanding into the United Arab Emirates.